Merchandising Potential: A Growth - Driven Opportunity
Explosive Market Growth in Gaming Merchandise
The global gaming merchandise market was valued at approximately $421 million in 2023 and is expected to soar to $2.84 billion by 2032, achieving a compound annual growth rate (CAGR) of over 20% Global Market Insights Inc.. In parallel, broader collectibles—including action figures and nostalgia-driven toys—are projected to expand from $305 billion in 2024 to $523 billion by 2034, growing at a 5.5% CAGR
Rising "Kidult" & Collector Demand
A surge in adult collector demand ("kidults") is transforming the toy industry. In the U.S., adults (age 18+) comprised 17% of the toy market in 2023, representing over $6.7 billion in spending—an 8% year-over-year growth Business Insider. In the UK, collectible figures and toys—a segment heavily influenced by gaming, anime, and pop culture—made up £510 million, with total "kidult" toy sales hitting £1 billion last year
The Potential for Mercenary Planet
Graphic Novels & Lore Artbooks
Rich narrative universe and South Tamil Nadu-inspired aesthetics provide fertile ground for visually compelling print products.
Head Gears
Given these trends, Mercenary Planet is perfectly positioned for strong merchandising success—particularly among adult collectors and global sci-fi fans.
Toys & Collectibles
High-detailed figures of biomechanical creatures like Viper, Striker, Hyena, and H2borg can entice both gamers and collectors, especially through limited-edition or blind-box releases.
APPARELS
Culturally unique design elements (weapon patterns, character motifs) enable distinctive apparel and everyday items with deeper fan appeal.